Karvelas set for RN Breakfast

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Extra, extra, subscribe to my Substack

By Elliott Richardson in Media News on
As Homer Simpson once said, “Your ideas are intriguing to me and I wish to subscribe to your newsletter.” It seems that whatever topic you’re interested in there’s a Substack newsletter being run by a journalist that covers it. Founded in 2017, the platform has proven to be incredibly popular with journalists, especially since 2019.  Users are operating Substacks either as direct income streams, ways to supplement the work they do at media outlets, or as supporting content for other projects such as books or podcasts. Initially it seems as though newsletters are adding a new dimension to the media with journalists owning their own content and delivering it directly to their engaged readers. Influencing spoke to three journalists who are operating their own Substacks - James Hennessy, Anthony Klan and Tim Burrowes about what they’re doing and why they’re doing it. All three are doing them for different reasons but still share many of the same beliefs and ideas about w

Information Age introduces reviews

By Brayden Sim in Media News on
Information Age, a technology website run by the Australian Computer Society, is set to introduce product reviews.    Journalist Casey Tonkin will drive the new initiative and explained he would be looking for products that would appeal to his audience of IT professionals.   “We’re hoping for a blend of general consumer tech plus a bit of office productivity,” he said.   Information Age has a large subscriber base of more than 120,000 IT professionals and Tonkin feels the reviews will add value to its readers.   “Hopefully it will give them something extra to look forward in the newsletter and inform their working life, and maybe have a bit of fun along the way,” he said.    Tonkin works alongside editor Roulla Yiacoumi at Information Age and the publication also employs freelancers like 2021 Gold Lizzies winner David Braue, Nina Hendy and Roslyn Page.   His best advice to PR professionals pitching stories to Information Age is to “make it as interesting

Samsung switches from Edelman to Ogilvy PR

By Brayden Sim in Media News on
Technology giant Samsung has dumped long-term Australian public relations partner Edelman, moving to Ogilvy PR. Samsung’s head of corporate affairs in Australia, Shaneez Johnston, in a statement, thanked Edelman for its work with the technology company. “We are very grateful to the Edelman team and I would like to take this opportunity to publicly thank them for their partnership,” said Johnston. CEO of Ogilvy PR and Ogilvy Health, Richard Brett said he was excited to partner with the company. “We are beyond thrilled to be Samsung’s new communications partner here in Australia. The entire agency is delighted and honored by this new opportunity.” In this role their core responsibilities will be to deliver earned media results around Samsung’s Australian products and services, including traditional media, stakeholder relations and integrated earned media-led campaigns increasing brand affinity with Australian customers. Ogilvy PR takes up its role on 1 February.

Two senior content team promotions at SCA

By Brayden Sim in Media News on
Southern Cross Austereo has created two new content director positions, splitting responsibilities between national and regional products. Sonder Novak-Booth, the executive producer of Hit Networks' Carrie and Tommy drive showCarrier and Tommy Direct has been promoted into a new role as content director - national shows. She will oversee the strategic content director, audience growth and client integration of SCA's nationals shows, which includes Hot Nights with Abbie Chatfield and Carrie and Tommy. Mickey Maher, currently head of music for SCA, will become Hit Network's content director for provincial, which will see him oversee SCA's key regional markets - the Gold Coast, Newcastle, Hobart and Canberra. Both will work closely with SCA chief content officer Dave Cameron who praised both, in announcing the news. "Sonder has a wealth of content experience over the last decade working with some of our biggest shows including The Fox Breakfast show, and most recently leading the cha

Mix102.3 announces The Ali Clarke Breakfast Show

By Brayden Sim in Media News on
Mix 102.3 has announced The Ali Clarke Breakfast show will take over Erin Phillips and Soda for Breakfast in Adelaide for 2022.  Clarke will lead a team consisting of AFLW Crows player Erin Phillips, who remains with the station, as well as comedian Eddie Bannon.  Duncan Campbell, chief content officer of ARN said the network was “excited to be bringing a fresh, vibrant show to Adelaide in 2022”.  “Ali Clarke brings extensive radio broadcasting kudos and is much loved in Adelaide, and together with Erin Phillips, plus the humour and wit of Eddie Bannon guarantees The Ali Clarke Breakfast Show will be a fantastic offering for listeners of Mix102.3.” Shaun Sandilands, currently an executive producer at Brisbane’s 4KQ will be the show’s executive producer. Ali Clarke said she was excited to be returning to Mix. “I have always been a massive fan of Erin, knowing her through the Crows, so to work with her every morning will be a joy. Eddie Bannon followed me home from

Lawson Media prepares to Defrag

By Elliott Richardson in Media News on
Lawson Media founder Kristofor Lawson announced on LinkedIn that he is preparing to launch a news podcast and website called The Defrag at the end of January. The Defrag will meet at the intersection of technology, business, science and politics with an international focus. Speaking to Influencing, Lawson says the project will go beyond just the general headlines, and delve into a selection of the major topics of the day. Alongside the podcast, there will also be a website publishing deep dives and feature articles that will look closer at trending news. “So the goal with The Defrag is to build a daily news podcast. It's been something we've been wanting to do for quite a while because we think that there's sort of an information gap that exists at the intersection of tech, business, science and politics.  “There's a lot of publications that cover sections of that, but we're really trying to focus on a range of global and international stories,” says Lawson. “But we think

Gillezeau departs The Fin

By Elliott Richardson in Media News on
After three years with The Australian Financial Review, technology, media and marketing journalist Natasha Gillezeau has left for start-up company Flux Finance. Gillezeau has taken up a role as a product manager with the company. Reflecting on her time with The Fin, Gillezeau couldn't have been more glowing about her experiences there. "It was an unbelievably positive experience. I still remember finding out that I got a job at The Fin and the joy of that opportunity and it really delivered on that. I couldn't have asked for a better first three years to my career," she tells Influencing. She says that moving into the industry she has covered presents an opportunity to further increase her knowledge of technology, with an eye to possibly returning to journalism in the future. "It's not an usual thing, especially if you look at US journalists. Some of them have left journalism altogether and I can think of a couple of people who have gone over to Google and Apple and really lent in

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